What is custom digitizing?

[Destiny19]

friends i want to know what is What is custom digitizing?
Thanks

[Cutiepie]

Basically, it is where a design is custom made (digitized means that the design has been created in a format that your embroidery machine can read and stitch) for you. Usually, you provide the artwork, and custom tends to be more expensive than "stock" (which means you buy what is available). Sometimes, for example if you are just seeking wording, you can get it for not much or even free.